Whats Next?

Publicize, publicize, publicize! Highlighting your finalist status is just another step in your on-going marketing campaign that combines advertising, media and conference appearances, and book tours. While you can depend on ForeWord to alert the trade and national media of winners through their own publicity network, YOU must take the steps to further help your individual title rise to the surface at local, regional, national, even international levels.

The Book of the Year Awards program was created specifically so that booksellers and librarians could share in the process of discovery. Their judgments are based on their own authority in each of the popular categories, and on their patron/customer interests.